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Branding2024

Luxe Cosmetics Brand Identity

Complete brand identity for premium cosmetics line including logo, packaging, and marketing materials

Client

Luxe Beauty Co.

Year

2024

Services

Logo DesignBrand GuidelinesPackagingLuxury Branding
Luxe Cosmetics Brand Identity - Image 1
Luxe Cosmetics Brand Identity - Image 2
Luxe Cosmetics Brand Identity - Image 3

The Challenge

Create a luxury brand identity that stands out in the competitive cosmetics market while conveying elegance, quality, and sophistication.

Our Solution

We developed a minimalist yet striking visual identity using a refined color palette of black, gold, and cream. The logo features custom typography with subtle geometric elements that reflect precision and luxury.

Results

  • 40% increase in brand recognition
  • 25% boost in premium product sales
  • Featured in 3 major beauty publications